Cyber Monday '20
2020 // Digital Campaign // Creative Strategy
Deliverables
Email, Social, Web
YoY Lead Growth
140%
Clients think that Cyber Monday is only for tech, but it’s not. You don’t have to be a tech whizz to take advantage of these savings from Rocket Mortgage. Just look at The Fitness Guru, The Rockstar, and The Master Chef – each one quarantine masters looking to realize their dream home this Cyber Monday. Despite market dips as a result of the pandemic, this was the most successful and resonant sale campaign Rocket Mortgage had run up until this point.